The 16th International Travel Fair ITF Slovakiatour along with specialised exhibitions Wellness and Fitness, Hunting and Leisure and Camera Slovakia will take place in Incheba Expo Bratislava in January 21st – 24th 2010. The largest Slovak tourism fair ranks among the most prestigious events of its kind in Europe. The world financial crisis brings a new dimension to all the industries, and the tourism industry and its promotion is no exception. Therefore the main focus of the fair in the upcoming year will be on quality.
Tourism is very sensitive to any changes in the economic situation. The choice for many people of the place and length of their vacation was greatly affected by the economic depression this year and travel agencies had expressively cut back their capacities even before the summer season, which has always been the most interesting part of year for tourists. In 2010 travel agencies will come to the fair with their entire portofolio and the visitors will be able to choose from all the destinations they were used to. Moreover, the individual stalls of foreign exhibitors will be presented there – adjacent countries, Mediterranean countries and exotic destinations like Jamaica, Dominican Republic, Indonesia and Japan as well. We are very pleased with presentations from all the Slovak regions which will be even qualitatively better than in previous years, with five Czech regions having individual expositions being an attraction for visitors. The partner region will be the Košice municipality.
The 16th International Travel Fair will bring very interesting additional programmes both for professionals and the general public, including the international conference on destination management in practice that will introduce the first project from this field in Slovakia – How to highlight the city and region on the European map. The Croatian workshop will be another attractive event mainly dedicated to travel agencies.
Travel, shown via beautiful films and pictures, will be once again brought to the fair by Camera Slovakia – the travelling films festival. Wide, extensive hunting grounds and a large variety of game not only create the ideal conditions for hunting but also attract many followers of this hobby both from Slovakia and foreign countries. Hunting and Leisure fair is dedicated exactly to these devotees.
Wellness and Fitness fair, which first year took place in January 2009, supplemented the content of the other two fairs and added to the overall offering of the event. The individual fair has its aims clearly defined – to present all the news in trends and equipment in healthy lifestyle to visitors, hoteliers, wellness and fitness centre owners, aquaparks, spa and baths.
