THE AIA PALAS CONSORTIUM TO MANAGE ACCOMMODATIONThe Rimini-based PCO will handle national and international inbound traveland ground services for the show. The consortium of local conference hotelsis offering participants a special deal to attend, after BTC,the Pink Night, the key event in Rimini’s summer festival calendar.
12 APRIL 2010 – Adria Congrex has been selected as the partner agency for themanagement of inbound travel and ground services at BTC 2010, which will beheld at Fiera Rimini on 1-2 July.BTC, the Italian trade show for the meetings, incentives, conferences, events andbusiness travel industry, has chosen the Rimini-based PCO from a list of excellentcandidates: “It was not an easy choice, because we received strong and interestingproposals from some very professional agencies. We decided to assign logisticsservices to Adria Congrex because it is a highly experienced and reliable agencyitself, used to managing complex events”, says Gabriella Ghigi, BTC ExhibitionManager.
“Above all, since it is a Rimini agency, it is well rooted in the region, andhas well-established relationships with local suppliers.This will enable BTC toprovide a high-quality service to all attendees”. Adria Congrex, a PCO that specialises in organising meetings, conferences andconventions for companies, associations, governmental and non-governmentalorganisations, works across the whole of Italy and has recently expanded itscoverage, with events in Argentina, Ireland and Austria.“We are very excited about partnering BTC”, said Daniele Biondi, GeneralManager of Adria Congrex. “First of all because it is the key Italian event for themeetings industry, and managing its logistics offers us an excellent opportunity toincrease our visibility on the market.
Secondly because, as BTC is being held inRimini, we feel directly involved and are looking forward to “playing host”: we wantto show Italian and international buyers what the region has to offer beyond theimage of Rimini as a seaside resort that everyone knows, and the many servicesthat we can make available to them”.Adria Congrex will manage national and international flights, transfer services andsupport staff on and off the show floor. It will also coordinate the whole chain ofsuppliers involved in the event.
