London has been nominated for Favourite City Break Destination in this year’s British Travel Awards. One of the most coveted prizes in the travel industry, The British Travel Awards are voted for directly by the travelling consumer.
Alongside London’s nomination as Favourite City Break Destination, a number of Visit London Partners have also been recognised as the best in the industry with nominations across a number of award categories.
Tate Modern and The Merlin Entertainments London Eye will both be competing for Best UK Heritage/Leisure Attraction, while ZSL London Zoo has been shortlisted for the Best UK Day Out Experience.
Visit London Partners Kuoni are amongst the Best Small Travel Retailers in the UK, while Superbreak received a number of nominations in various categories, including Best Holiday Attraction Ticket Provider.
In the area of hospitality, top London venues the Dorchester and Sanderson were listed amongst the Best UK Boutique Hotels, while a number of Visit London’s hotel chain partners including Radisson Edwardian, Premier Inn, Travellodge, Hilton, Accor and Marriott were recognised for their excellence across a range of leisure and business categories.
Nominations for the awards were collated via the British Travel Awards media partners, trade associations and the “BTA Consumer Council” made up of previous years’ voters profiled as the most frequent travellers, with the final shortlist compiled by BTA Academy.
Sally Chatterjee, CEO Visit London said:
‘London is the most vibrant, diverse and exciting city in the world and we are pleased to be recognised within the industry as one of the top city break destinations for tourists in the UK and abroad. We’re proud to be joined by so many Visit London Partners also nominated for awards – with so many world-class attractions, hotels and travel resources available for visitors, it’s not hard to see why London remains the most visited international city on earth.’
Consumer voting has now opened online at http://www.britishtravelawards.com/vf_rl.php and will run until the 30th of September 2010. Every consumer who registers their votes is entered into the free prize draw with the opportunity of winning some fantastic holiday prizes.
