Over 280 exhibitors took part in TourSib 2010, representing 21 countries. New destinations showcased at the event included Israel, Vietnam, Italy, UAE, Switzerland, Maldives and Malta. Other exhibitors included leading players in the Russian tourism market, such as Tez Tour, Coral Travel, Natalie Tours, Track Travel, S7 Airlines, Mouzenidis, Neva, PAC Group, Anex Tour, Pegas Touristik, Danko, Tour Parad, South Cross, Russian Express, Inna Tour, Transaero Airlines, Ascent Travel, Capital Tour, Lanta-Tour, Roza Vetrov.
Attendance at the event reached 3,800 and included Nebojsa Koharovic, Ambassador of the Republic of Croatia in the Russian Federation, Plamen Stoyanov, Consul General of Bulgaria in Novosibirsk, Abdurakhim Kayumov, General Consul of Uzbekistan Republic in Novosibirsk, and other representatives of government and trade associations.
As well as the attractive stands on the exhibition floor, visitors were invited to take part in over 40 presentations of summer travel programmes, helping them shape their tourism offers over the next year.