Alexandria, VA (23 August 2010) – Continuing its bold commitment to anticipating travelers’ future user experiences, the Association of Corporate Travel Executives (ACTE) has engaged Fabio Sergio, Executive Creative Director at frog design, as a keynote presenter for its upcoming Global Education Conference, in Berlin, Germany, 3-5 October 2010. Sergio is a driving force in a company that has influenced tactical and strategic innovation for companies such as Disney, GE, HP, Intel, Microsoft, MTV, Siemens, Qualcomm, and many other Fortune 500 brands. According to a statement issued by ACTE President Chris Crowley, Sergio will explain the implications of design on our business lives, and translate the potential of applying the design process to some of our industry’s biggest challenges.”
“Frog design has a unique claim to fame,” said Crowley.” Frog is fanatical about improving the world. Their team members are curious, vigilant, expert, and aware. Sergio’s presentation, titled ‘Design Matters,’ will energize the delegates with the same drive and insight frog design introduces to the highest boardrooms of commerce.”
Fabio Sergio is a visiting professor at the Politecnico di Milano, Domus Academy and Copenhagen Institute of Interaction Design, and was an Associate Professor of Interaction Design at Interaction Design Institute Ivrea. An experienced lecturer, he has presented at such venues as LIFT, PMN’s Mobile User Experience, Business to Buttons, Design Engaged, Media Futures and Frontiers of Interaction. Frog design is a global innovation firm that works with the world’s leading companies, helping them create and bring to market meaningful products, services, and experiences.
He joins three other dynamic keynote addresses that include “The Changing Economic Outlook and its Impact on Our Industry,” by Dr. Linda Yueh, BBC Business Commentator & Economist and Christopher Buckley, Executive Vice President for Europe and Asia Pacific, EADS; “Re-evaluating Alternate Futures for the Travel Industry,” by Drs. Jan Nekkers Founder of Futureconsult & Master Class Instructor at Nyenrode; and “Could You Do More to Keep Your Travelers Safe?” by Mark Hide Founder, Planet Wise.
The Keynote presentations are supported by 15 educational sessions, dealing with various aspects of advanced business travel management. Complete educational session descriptions can be found at: http://www.acte.org/content/FG_10/Education_Sessions
For more information about the ACTE Berlin Global Education Conference, and to register, go to www.acte.org. As a reminder, members of the press receive complimentary registrations to all ACTE events.
