The new educational initiative from IAPCO in collaboration with the International Pharmaceutical Congress Advisory Association (IPCAA) is proving to fill a gap in the meetings training market. Designed for those with a minimum of 6 years’ decision-making experience within the industry, the inaugural event will take place at IAPCO’s educational “home” of Wolfsberg, Ermatingen, Switzerland from 17-20 January 2011 in parallel with IAPCO’s Annual Seminar. The theme of the Masterclass is “Change Management – Managing Change” with the hard-hitting programme covering such topics as Understanding Procurement, The Shift from Marketing to R&D, Sustainability, Virtual & Digital Meetings.
In addition to the extensive faculty already listed in the programme, two new additions join the impressive line-up. Cherie Davis, Director of Business Development, InterCall Streaming, will participate in the Virtual & Digital Meetings session and Carole Poillerat, Global Category Leader Conferences at Astra Zeneca will handle the Procurement in Healthcare Meetings session.
With attendance limited to 36, this brings the ratio of faculty to participants to 1:3 ensuring that every participant receives personal attention and the opportunity to have individual questions answered in the ever increasing thirst for knowledge.
In addition, the participants will break into Case Study Debates with topical questions being proposed, results to be presented to the whole Masterclass.
Reduced registration deadline is 20 November. All details available on the IAPCO website http://www.iapco.org/education_and_activities.cfm?page_id=124
