| IMEX America has today announced that specially priced rooms are now available for booking at their Headquarters Hotels in Las Vegas, the Venetian/Palazzo. Special rates apply for both attendees and exhibitors who plan to be at the new trade show for the global meetings, incentive travel and events industry when it launches in Las Vegas October 11-13 next year.
The IMEX Group has agreed significant early-bird discounts with the Venetian/Palazzo to give the show’s attendees and exhibitors a strong incentive to stay over in the city and to book their accommodation well in advance. Buyer attendees can take advantage of rates of just $129 per night, and for suppliers the early bird rates begin at $189 plus resort fee. Room bookings are available online via the ‘Register interest’ link on the IMEX America website: http://www.imexamerica.com/users_prereg_interest.php |
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The trade show’s unique business model ensures that a series of high level educational events and association conferences are scheduled to take place in Las Vegas both before and after the show. The result will be more than 40 meetings industry events across five days including the Site Annual Conference, Site Nite North America, IMEX America Association Day presented by ASAE and IAEE’s CEM certification program. In addition, PCMA will be co-locating their International Summit alongside the new show.
As the major education provider and strategic partner for IMEX America, MPI (Meeting Professionals International) will be building its well-known MeetDifferent education into the show. MeetDifferent at IMEX America will include an innovative and inspiring learning experience the day before the show opens, which will offer attendees a choice of 15 different creative programs. In addition MPI will provide three powerful morning keynotes each day before the show starts. These will be delivered by experts who are true change-agents within their fields. MPI will also host a series of webinars (beginning October 2010) focusing on key thought leadership initiatives. These will provide a small taste of the live MeetDifferent learning experience.
Strong calendar attraction
The strength of this total educational package will make the IMEX America week a strong calendar attraction for thousands of industry buyers and suppliers from the US, Canada and other world markets and gives them good reason to take advantage of the accommodation packages available.
Las Vegas is one of the world’s leading destinations for meetings and events and hosts over 20,000 meetings, conventions and exhibitions per year. Las Vegas Convention & Visitors Authority (LVCVA) research shows that events that move to the city experience an increase in attendance of approximately 14 per cent and visitors to exhibitions in the city spend 2.5 – 5 hours longer on the show floor.
Although show registration doesn’t open until Spring 2011, interested attendees and exhibitors can take advantage of the hotel room discounts by following this Register Interest link – http://www.imexamerica.com/users_prereg_interest.php.
IMEX America will bring a unique model of trade show to the US. It is based on a carefully audited, high quality and large scale hosted buyer program attracting over 2,000 buyers to the show. Intermediaries working with IMEX America to select hosted buyers include Maritz Travel, Carlson Marketing, Conference Direct, Experient, HelmsBriscoe, Global Cynergies, HPN, Starwood Hotels and Resorts, Marriott Hotels, Intercontinental Hotels, Rezidor, Mandarin Oriental, Ritz Carlton, Millenium Hotels, MPI, PCMA, ASAE and Northstar Meetings Group.
About IMEX America
The new trade show for the worldwide meetings, events and incentive travel industry; the inaugural IMEX America will take place October 11-13, 2011 at the Sands Expo at the Venetian/Palazzo Hotel. The show’s strategic partner and major educational provider is MPI. It is endorsed by DMAI and Site and has an Industry Partnership with PCMA. Other supporting partners are: ACTE Global, AIPC, ASAE, CIC, ECM, IAEE, JMIC, ICCA, The Venetian and The Palazzo and the Las Vegas Convention and Visitors Authority.
IMEX America will offer a unique model of trade show, new to the US market. It will assure exhibitors of meeting and making business appointments on their booths with in excess of 2,000 highly qualified hosted buyers. The majority (80 per cent) of these hosted buyers will come from North America, with the balance from the rest of the world. In addition thousands of additional US buyer attendees are expected to attend from across North America. Entrance to the show and its educational program is entirely free of charge.
Exhibitors and buyers can register their interest in IMEX America and gain access to great accommodation discounts at http://www.imex-america.com/users_prereg_interest.php
