TUR will be sending VIP invitations to selected buyers for the 2011fair. The activity, a first-timer for TUR, is designed to attract new buyers and match them with the right exhibitors.
“We’re going all out to make new buyers aware of TUR and get them to come to TUR 2011. Right now we’re busy identifying the right people to invite,” says Per Magnusson, Exhibition Manager.
Invitations will be sent to three categories of Scandinavian buyers: those interested in the Swedish travel and tourism sector, those interested in the Swedish meetings sector, and those interested in foreign travel and tourism.
The VIP invitees will have access to a specially built VIP lounge. They will also receive guest invitations to the TUR Welcome Reception and the TUR Party.
