The International Furniture Fair celebrates its fiftieth year, staging its next edition at Fiera Milano from Tuesday 12th to Sunday 17th April, in concomitance with the International Furnishing Accessories Exhibition, the biennial International Lighting Exhibition, Euroluce and the International Biennial Workspace Exhibition Bureau, Salone Ufficio. Salone Satellite will also be held during the same period.
Exhibition spaces have been reorganised to mark the occasion: halls 16-20 will be extended to increase the design sector, while Euroluce will be relocated to halls 9-11 and 13-15 connected to each other and Salone Ufficio to halls 22-24.
In particular, the Lighting Exhibition, in its 26th edition, returns with a broad and innovative range of products, in full synergy with the SaloneUfficio and expanding that offered by the project and contract. Collaboration with the associations of lighting designers PLDA and APIL has also been renewed. Two appointments scheduled: Educators’ Summit on 12th and 13th April and Light Focus on Milan on 14th and 15th April: The Lighting Designer and New Technologies will both be held at Fiera Milano, Rho.
The 14th edition of the Salone Satellite continues to celebrate the creativity of the young: 700 young designers and 20 design schools. For the occasion, the setting of the show, designed by the architect Ricardo Bello Dias, will have an innovative concept involving seven young architects/designers and three international universities of design, all of which having participated in the past editions of Salone Satellite. To support those wishing to protect their works by listing them on the Project Register, the Industrial Design Association, ADI (Associazione per il Disegno Industriale) will also be present.
Salone Ufficio, a showcase of excellence for office furniture and accessories, as well as solutions for the home office, returns after three years of absence. 120 companies, occupying a total of 14,500 square meters, will participate in the 15th edition of this show. The agreement signed with IFMA Italy, the benchmark for the world of facility management, has also been confirmed. On the agenda for 13th April, the seminar “The facility manager and the evolution of styles of work.”
“Young” and increasing virtual Saloni: a preview of the Saloni can be found on the Cosmit website, located on the Mobc3 platform (www.mobc3.com). Up-to-date information relating to exhibitors, conventions and events will be available on the website from the opening day of each exhibition. A live traffic service, provided by Fiera Milano in collaboration with Radio Traffic, is available giving information on parking and traffic.
A rich programme of events will also animate the city of Milan during the Saloni. Among the various initiatives: a theatre show acting out the life story of a selection of great designers and entrepreneurs from the Milanese design scene; the exhibition ‘The Dream Factory’, from 5th April 2011 to 26th February 2012 at the Triennale Design Museum; ‘Cuore Bosco’, from 12th -17th April, an open air Theatrum Naturae by Attilio Stocchi in the area in and around Piazza San Fedele; finally, in the evocative frame of Piazza Duomo, from 12th April to 1st May, ‘Principia – Rooms and substance of upcoming arts’, an imaginative exhibition dipicting the future, designed by Denis Santachiara in collaboration with the Solares Foundation of Arts and scientists, young and important artists.
Following the success of the two previous editions, the initiative entitled ‘La mano del grafico’ (the graphic designer’s hand), dedicated to drawings and sketches donated to the Italian Environmental Trust FAI – Fondo Ambiente Italiano by designers from around the world, returns from 8th April to 8th May at Villa Necchi Campiglio.
