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During the show, other IMEX partners will present more than 80 speakers, workshops and seminars scheduled either outside of the show’s core hours or on the tradeshow floor to keep the focus on business appointments. In addition, 14 major co-located industry events will take place in Las Vegas both before and after the trade show at the Sands Expo Oct. 11 – 13 maximizing the return on participants’ time and travel.
“We are really excited to be presenting such a comprehensive and extremely high-value educational program with something for everyone emphasizing IMEX America’s ‘business all the way’ focus,” said Ray Bloom, IMEX Group Chairman. “Our goal is to deliver a successful show for all of our exhibitors, our hosted buyers and our planner attendees, satisfying both their business and educational needs and allowing them to maximize their time away from the office.” The show’s education program designed primarily by MPI is relevant to all industry professionals in North America and internationally, and promises to deliver information that is beneficial during the show and when attendees return to the office. Key tracks and themes will include leadership, innovation, technology, environmental and CSR best practices, as well as marketing and social media. Among other topics covered by expert speakers will be risk management, buyer trends, management and operational trends as well as industry legislation. All MPI education is free of charge. Some trade association co-located events do require an additional fee for participation. Strategically important education from MPI The main pillar of IMEX America’s educational program will be strategic partner MPI’s contribution, which starts on “Smart Monday” with the MeetDifferent Day of Education and Innovation. These sessions are free of charge, provide CEU credit and are open to all buyers and suppliers. This day includes education design elements such as the Learning Hallway and Idea XChange as well as MPI Knowledge Sessions. Content developers are promising that each session will deliver not only something to help attendees make the most of their time at the exhibition, but also take valuable content back to the office. Business-savvy subjects include “Take Positive Control and Lead For The Future,” “The buy/sell relationship”, “The Essentials of Negotiation”, two “Meeting Design” workshops and several sessions devoted to CSR. The day will also include a backstage tour of the Blue Man Group studio Theater.
“Smart Monday” on Oct. 10 will also be when IMEX America Association Day & Evening (in partnership with ICCA and ASAE: The Center for Association Leadership), IAEE’s CEM Professional Designation Learning Program, ACTE’s Power Talk, ICCA’s Association Expert Seminar and Site Nite North America will take place. Two private client events by Carlson Marketing and Maritz Travel will also be held on the same day.MPI Keynote General Sessions every day In addition to an innovative “Smart Monday” education program, MPI will offer Keynote General Sessions each morning before the trade show begins. Access to these great speakers is open to all attendees at no charge. The speakers selected are renowned for their international business acumen and insight and include: Robin Sieger, Scottish Businessman and international best-selling author ofNatural Born Winners, who will bring IMEX America delegates engaging experiences and concepts that go beyond change management and into change activation; Dr. Brené Brown, award-winning educator and research professor, will help attendees think about using laughter, creativity and authenticity to make their organizations more resilient. Finally, Peter Sheahan, the best-selling author of Fl!p and five other books, will debut a new program and challenge delegates to turn traditional business paradigms on their heads.
During the trade show days of October 11 – 13, a number of IMEX partners will offer seminars in the morning before the show begins. They include ICCA, Site, DMAI and IAPCO. IAEE and PCMA will offer sessions during the afternoon. A large number of the educational activities provided at IMEX America will also provide the added benefit of qualifying participants for professional development, CMP points or re-certification points.LearningCurve Zone – An educational hub on the show floor The IMEX America LearningCurve Zone will be a large, dedicated booth at the heart of the show floor, sponsored by the Convention Industry Council, and providing a hub for information and “drop-in” education.
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