Oct. 11, 2011 – Las Vegas, NV– 200 association meeting planners from across the US and 20 countries around the world came together yesterday for a power-packed afternoon and evening program of learning and networking as part of the first ever IMEX America Association Day.
For those wanting to learn more about risk management in association conference contracts a special session entitled “Keeping your Head above the Weeds: Managing Contractual Risk with your Association Conferences,” was also presented. Former meeting planner and Attorney for Client Services at Experient Inc, Patricia A. Ekers, was joined by Gary Schirmacher, CMP, Senior Vice President of Strategic Account Services at Experient to lead this debate.
Deep dive discovery
An alternative three-hour deep dive session was also a draw for IMEX America Association Day participants. “Associations at the Crossroads – The Shifting Landscape of Business Models and Membership in an Uncertain Future” offered a compelling conversation guided by speakers: Susan Robertson, CAE, EVP, ASAE: The Center for Association Leadership; Jay Younger, Managing Partner and Chief Consultant at McKinley Marketing Inc. and Scott Steen, CAE, CEO of American Forests Association.