Venue IT, the permanent infrastructure division of Etherlive, has strengthened its ties to the hotel industry with its appointment by The Cumberland hotel, The Tower and Marble Arch.
The landmark London hotel has chosen Venue IT as its technology provider for meetings & events. The appointment follows discussions looking at the longer term conferencing needs for the award winning hotel.
Following a £95 million refurbishment, The Cumberland is now looking to assert itself in the lucrative corporate events market set to be stimulated by the 2012 Olympic and Paralympic Games in London.
Venue IT will provide high-speed Internet connectivity which can be accessed throughout the hotel’s 26 meeting & event spaces, including the ultra modern Ocean Room, which has a capacity of up to 350 people. The enhanced communications infrastructure will support innovations such as dedicated WiFi, custom branded splash pages, real-time video conferencing and social media led interactive events such as tweet-ups.
The system can support multiple independent secure networks and is remotely managed to ensure The Cumberland can quickly react to customer needs. Venue IT provides pre-win sales support to address any technical concern whilst providing engineers for install, support and de-rig as required.
Venue IT continues to partner with leading permanent venues, offering managed high speed internet connected, wireless networking and customer engagement support. The agreement widens Venue IT’s recent appointments to venues such as Thistle Hotel Glasgow and Malvern Showground.
The Cumberland takes advantage of its prized location between bustling Oxford Street and glamorous Park Lane, having hosted major events regularly.
Paul Hope, Voice Network manager at Guoman Hotels said: “Venue IT has built a reputation for quality and innovation in the permanent installation space, and as such we are delighted to be able to draw on their expertise. We pride ourselves on being able to meet every requirement our clients ask of us with and this partnership means the technology aspect of our offering is in safe hands. This will be crucial for us as we continue to prepare for 2012.”
Steve Birnage, Senior Account Manager at Venue IT said: “We are thrilled at the opportunity to take on this project, which will see us equip The Cumberland with the latest in event technology. Today’s event organisers are looking for an infrastructure which supports creativity in both communications and content, which we will now be able to facilitate.”
