The WWW Conference is the most important event related to Web to discuss and analyze the evolution of the Web, the diffusion of its associated technologies and the impact of those technologies on society and culture. The payoff of Florence was helped by a very strong scientific support given by local and national institutions and the local presence of important actors like BTO Educational, Fondazione Sistema Toscana and Fondazione Rinascimento Digitale.
The forum, which this year was held in the beautiful city of Lyon, was won in a shortlist withLjubljana and Hannover and will bring to the city more than 2000 participants from all over the world.
The director Carlotta Ferrari, who came personally to Lyon with Viviana Vitali of the OIC pco and academics professors, to present the Florence offer in front of the audience of WWW2012, said: “The challenge was played until the last moment by the scientific community of the destinations in the short list, that were actually very prepared. What ,I think, made the difference and decreed the win of our city was without doubt the great spirit of collaboration present among Florence Convention Bureau, the pco that will handle the organization of the event and the scientific community that has made an excellent job in presenting a very interesting project for the Florentine edition.”
The Ferrari plugged the vitality of the technology sector and the competitiveness of the companies not only in Florence but throughout Tuscany, finally remembering what makes the successful activities of the Florence Convention: “Our commitment is constantly rewarded by the strong partnerships between public and private, a teamwork that saw a total synergy between public institutions and private companies involved in the MICE industry. All this, together with the important benefits that FCB places in its candidacies, represents the successful weapon of our convention bureau. “