Turisme de Barcelona, Turisme de Lloret, as well as high-end partners and member hotels belonging to PHW, did their utmost for them during a five-day action-packed program to ensure that their stay was as rewarding as possible.
Barcelona, 2 May 2012.- Last week, Prestige Hotels of the World by Keytel (PHW) organized a familiarization trip involving fifteen Russian tour operators from Moscow, who throughout the five days of their stay visited some of the establishments making up the hotel representatives’ portfolio in the cities of Barcelona and Lloret de Mar. Through this initiative, tour operators get to know in greater detail some of the brand’s hotels as well as the major tourist attractions of the destinations Barcelona and Lloret de Mar, all of which is geared towards establishing partnerships for promotional purposes and increasing the flow of Russian tourists to PHW
destinations and their hotels.
Thus, the hotels visited were the Omm, the Condes de Barcelona, the Claris, Casa Fuster, the Eurostars Grand Marina, the Guitart Monterrey and the Santa Marta, the latter two in Lloret de Mar. In addition, Prestige Hotels of the World by Keytel (PHW) organized a work shop at the emblematic Hotel Casa Fuster, where tour operators had the chance to get to know other hotels in greater depth, such as Hotel Pacha and the Aguas de Ibiza, both of which are in Ibiza; the Pulitzer Barcelona and the Pulitzer Buenos Aires, the Claris Barcelona, the Granados 83 Barcelona, the Omm Barcelona, the Palace Barcelona, the Wellington Madrid, the Urban Madrid, NH Palacio de Tepa Madrid, NH Paseo del Prado Madrid, Hesperia Madrid, the Roca Negra Hotel & Spa de Agaete (Gran Canaria), NH Palacio de la Merced Burgos, the Pazo Los Escudos Vigo, the Guitart Monterrey Lloret de Mar and the Hotel Santa Marta, also from
Lloret de Mar, the Hotel Westminster Nice, The Caesar of London, the Banke Paris, the St Raphael Resort Limassol (Cyprus) and the Casa Fuster Barcelona itself, who did their absolute utmost in organizing the event.
In addition, the tour operators enjoyed all kinds of experiences with the PHW brand: they got to know about the legend of Sant Jordi with its rose and book tradition, enjoyed the visit to the Sagrada Familia and the famous Moritz Factory Barcelona, drove a high end sports car thanks to Gevicar and strolled around the beautiful gardens of Santa Clotilde of Lloret de Mar, all of which was offered by PHW with the help of collaborators like the official tourist promotion organizations Turisme de Barcelona and Turisme de Lloret, hotels belonging to the brand such as the Hotel Omm, the hotel Condes de Barcelona, the Claris, the Casa Fuster hotel, the Eurostars Grand Marina, the Guitart Monterrey and the Santa Marta along with the Hotel Miramar, who also contributed to this famtrip by welcoming the Russian group. PHW partners such as Godiva, Javier Simorra and Alqvimia took part in the famtrip by giving the Russian group exclusive products from their respective brands.
Both the Russian tour operators and the hotels taking part in this move were very pleased with this initiative by Prestige Hotel of the World by Keytel by putting them in contact with the luxury hotels that are particularly suitable for the needs of the extremely important emerging Russian tourist market.
