Alexandra Kaszay targets continuity and new focuses
Alexandra Kaszay was appointed Managing Director of the HOFBURG Vienna in December 2013. An experienced manager, she has given the current team her full backing and outlined the promising year ahead, while confirming her commitment to marketing the conference centre as Europe’s First Address.
New Managing Director
In their capacity as Chairman and Vice Chairman of the Wiener Kongresszentrum Hofburg Betriebsgesellschaft, Martin Schick and Oliver W. Braun recently announced the appointment of Alexandra Kaszay as new Managing Director of the HOFBURG Vienna. “We have every faith in our new Managing Director Alexandra Kaszay, who is a highly experienced executive.” Mr Schick explained.
“With the support of her team she will continue to develop the HOFBURG Vienna as the leading venue in Europe and work on enhancing the brand for the future. We strongly believe in safeguarding continuity and creating a solid platform for the venue’s strategic goals and plans,” Mr Braun concluded.
In Ms Kaszay’s eyes, one of the HOFBURG Vienna’s overarching aims is to continue to establish itself as Europe’s First Address. “I will continue to push forward our tried-and-tested strategy while fine tuning various aspects of our overall structure and focus,” explained the new Managing Director.
The strategic focus will remain on conferences and meetings, and national and international banquets and gala events for more than 250 people. “Things are already looking very bright for this year and next,” Ms Kaszay commented. Technology and IT will continue to play a major role in the HOFBURG Vienna’s efforts to keep pace with its customers’ constantly changing requirements in these areas and offer the best possible level of service. The new Managing Director intends to use innovative software solutions to optimise processes and drive efficiency gains. “The focus on the 200th anniversary of the Congress of Vienna highlights just how the centre brings together modern and historic elements,” she concluded.
