Next year ITB Berlin, the world’s leading travel show, and National Geographic Traveler, the globally recognised travel magazine, will be honouring support for sustainable tourism with a series of new awards. This was announced by Dr. Christian Göke, CEO of Messe Berlin GmbH, at the opening press conference of ITB Berlin 2014. The awards will honour leading travel and tourism companies, organisations and destinations which drive the global transition of the travel industry forward by supporting sustainable principles and practices in tourism.
The awards will debut at ITB Berlin 2015 and will be presented in five categories. The Eco Innovation Award recognises outstanding innovation in business practices and green technology. The Cultural Heritage Award honours efforts to protect historical buildings, support cultural events, the heritage of indigenous peoples and the legacy of the arts. The Biodiversity Conservation Award recognises outstanding achievements in conserving nature and protecting rare and endangered species. The Community Engagement Award honours achievements in business and society which improve the livelihoods of people in local regions. The Sustainable Destination Award recognises outstanding achievements in destination management.
Entries for the World Legacy Awards are invited as of 1 June 2014.
