The Danish capital has just been announced host city for Sustainable Brands®’ Northern European conference in 2016. Sustainable Brands® is a global community of brand innovators who are shaping the future of commerce worldwide. Counting over one million business leaders from around the globe, its mission is to empower more brands to prosper by leading the way to a better world.
At the Sustainable Brands 2015 London conference in Windsor today, the founder and CEO of Sustainable Brands, KoAnn Vikoren Skrzyniarz, announced the choice of Copenhagen as host city for the 2016 event with the following motivation:
“As a community of innovators focused on advancing the role of brands in shaping a flourishing future, we couldn’t be more excited to convene our Northern European Sustainable Brands community in Copenhagen in 2016. We feel that a city known for its devotion to sustainable business practices and the laudable goal of becoming the world’s first CO2 neutral capital by 2025 is a perfect location to convene an ecosystem of business leaders and organisations for conversations on sustainability-led brand innovation.”
Denmark is ranked the world’s 3rd most prosperous country, and the capital city Copenhagen has repeatedly been named the greenest and most sustainable city on the globe.
With its vast cycling culture, green city solutions, large supply of environmentally-friendly hotels, venues and restaurants, extensive clean tech cluster and a track-record of eco-certifying international mega-events, Copenhagen will be an ideal backdrop when international business leaders gather next year. The city’s Lord Mayor, Frank Jensen, looks forward to welcoming the delegates:
“It is a pleasure that Sustainable Brands has chosen to come to Copenhagen in 2016. In our experience, going green pays off. Our investment in sustainable solutions has made Copenhagen a world leader when it comes to creating growth and jobs that go hand in hand with our ambitious plan to become the world’s first carbon neutral city.”
Sustainable Brands ’16 Copenhagen will be staged at the Carlson Rezidor property Radisson Blu Scandinavia Hotel in Copenhagen. Carlson Rezidor – known as a frontrunner within sustainable hotel management – just signed up as a member of the Sustainable Brands Corporate Member community. Ole Sorang, Nordic Area Manager, says:
“With ‘Meetings Minus Carbon’ and other sustainable actions of ‘Blu Planet’, our Radisson Blu Hotel is perfectly suited to accommodate a leading sustainable event such as Sustainable Brands Copenhagen 2016. An increasing number of global consumers buy sustainable brands and recommend these brands to their social network. Carlson Rezidor Hotel Group is delighted to become a member of Sustainable Brands and connect with other responsible brands.”
Besides Carlson Rezidor you can amongst others find Unilever, Coca Cola, UPS, Disney, IKEA, LEGO, Novozymes and NovoNordisk on Sustainable Brands’ list of members. The conference is expected to attract about 500 participants to Copenhagen during 26-28 of September 2016.
Over the years, Copenhagen has established itself as the Capital of Sustainable Meetings in the international meeting industry. Sustainable Brands’ decision underscores the city’s position as a natural choice for global events with a CSR agenda.
