- Records were also broken for trade attendance, with 140,120 representatives from all over the world, company participation, with more than 10,000 companies from 165 countries, and exhibition space, with 65,000 m2
- The Trade Fair’s largest growth was seen in international participation (54% of the total), an increase of 13%, led by Africa (21%), Asia Pacific (19%) and Europe (15%)
- An impressive schedule of business meetings consolidated FITUR’s position as the leading business forum for the global tourism industry, with more than 6,800 B2B meetings scheduled with international buyers and more than 38,000 meetings requested online. While all of these were organised by FITUR, thousands of bilateral meetings also took place at the stands
- FITUR also increased its economic impact on Madrid to the value of €260 million, with hotels at full capacity and more than 200 thousand evening activities accounting for €14.2 million
Madrid – The 38th FITUR – Madrid’s International Tourism Fair, organised by IFEMA from 17 to 21 January – reveals the most impressive figures in its history, confirming its leadership as a premier business forum for the global tourism industry.
As well as the best figures for the tourism industry, both in Spain and worldwide, FITUR – which was once again inaugurated at IFEMA by the King and Queen of Spain, and which brought together more than 600 ministers, ambassadors and high-level representatives from all over the world – will close its doors today after welcoming some 251,000 participants, according to first estimates, representing growth of around 2.5% compared with 2017.Particularly noteworthy was the growing importance of trade attendance; 140,120 professionals from all over the world participated over the three days of the event, representing an increase of 3%. There were also more than 7,700 journalists from 59 countries covering the Trade Fair. The movement of people across the city generated an economic impact of 260 million euros, while 200,000 evening activities, promoted by Festitur, accounted for 14.2 million euros.
A noticeably high level of international transactions and business activity centred on FITUR during its trade sessions. The agenda organised by the Fair through its International Buyers programme generated more than 6,800 business meetings, and to this can be added more than 38,000 online requests for meetings, as well as the thousands of bilateral meetings that took place at the various stands.
FITUR, more international than ever before
The greatest recorded growth was in international participation, showing an increase of 13% and representing 54%of the total, led by Africa, with an increase of 21%, Asia Pacific, with 19% and Europe, with 15%.
This growth was reflected in the useable floor area, which exceeded 65,000 m2 – an increase of 5% – as well as the total number of stands – 816, an increase of 8% – and the total number of participating companies and entities, which this year exceeded 10,000 organisations from 165 countries.
Major innovations at the Trade Fair included the participation of India as a FITUR partner, surpassing expectations with an optimal exposure of the brand Incredible India across the world, associated with FITUR, and with more than 1,000 business meetings at the Trade Fair. Other innovations included the creation of a new tourist segment, FITUR Festivals, with an extensive programme of events, and the presentation to the tourism industry of developments by a research team from IFEMA LAB 5G, demonstrating prototypes for applications for use with 5G technology and receiving more than 500 visits, making FITUR a pioneer in the concept of augmented trade fairs.
Another outstanding feature was the growth of the technology sector, gaining increasing importance at the trade fair in response to the process of transformation driven by the tourism industry, through the sections Fitur Know How & Export and FiturtechY, and the participation of technology developers and suppliers, which increased by 16%.
#FITUR2018 also broke records in terms of digital reach, with a community of 200,000 followers, 40 million pageviews and more than 21 million hits on Twitter, becoming a global trending topic on its first day.
Cheap Flights from Madrid
Destination | Departure at | Return at | Find tickets |
---|---|---|---|
Barcelona | 30 November 2024 | 4 December 2024 | Tickets from 41 |
Ibiza | 23 November 2024 | 24 November 2024 | Tickets from 44 |
Palma Mallorca | 15 November 2024 | 17 November 2024 | Tickets from 44 |
Tenerife | 26 November 2024 | 29 November 2024 | Tickets from 44 |
Las Palmas | 13 December 2024 | 15 December 2024 | Tickets from 46 |
Milan | 13 December 2024 | 17 December 2024 | Tickets from 47 |
Porto | 30 November 2024 | 1 December 2024 | Tickets from 48 |
Lanzarote | 27 November 2024 | 29 November 2024 | Tickets from 51 |
Lisbon | 8 February 2025 | 11 February 2025 | Tickets from 51 |
Marrakech | 15 December 2024 | 21 December 2024 | Tickets from 55 |
Paris | 9 December 2024 | 12 December 2024 | Tickets from 59 |
Vigo | 17 September 2025 | 20 September 2025 | Tickets from 61 |
Valencia | 21 June 2025 | 23 June 2025 | Tickets from 65 |
Rome | 22 November 2024 | 25 November 2024 | Tickets from 68 |
Bilbao | 13 June 2025 | 18 June 2025 | Tickets from 68 |
Alicante | 22 January 2025 | 27 January 2025 | Tickets from 69 |
Malaga | 14 November 2024 | 16 November 2024 | Tickets from 72 |
London | 9 December 2024 | 12 December 2024 | Tickets from 73 |
Pamplona | 13 January 2025 | 19 January 2025 | Tickets from 75 |
Casablanca | 29 November 2024 | 1 December 2024 | Tickets from 90 |
Puerto del Rosario | 29 November 2024 | 1 December 2024 | Tickets from 94 |
Prague | 18 November 2024 | 21 November 2024 | Tickets from 99 |
Geneva | 13 January 2025 | 17 January 2025 | Tickets from 102 |
Tirana | 18 December 2024 | 22 December 2024 | Tickets from 105 |
Catania | 18 November 2024 | 22 November 2024 | Tickets from 105 |
Venice | 14 December 2024 | 17 December 2024 | Tickets from 106 |
Granada | 14 November 2024 | 18 November 2024 | Tickets from 107 |
Budapest | 17 January 2025 | 20 January 2025 | Tickets from 109 |
Krakow | 19 January 2025 | 25 January 2025 | Tickets from 109 |
Warsaw | 12 January 2025 | 18 January 2025 | Tickets from 110 |
Vienna | 9 December 2024 | 14 December 2024 | Tickets from 112 |
Lyon | 20 January 2025 | 25 January 2025 | Tickets from 113 |
Turin | 29 November 2024 | 2 December 2024 | Tickets from 115 |
Copenhagen | 13 December 2024 | 16 December 2024 | Tickets from 124 |
Sevilla | 26 December 2024 | 29 December 2024 | Tickets from 125 |
Malta | 4 December 2024 | 9 December 2024 | Tickets from 125 |
Brussels | 16 November 2024 | 17 November 2024 | Tickets from 127 |
Genoa | 17 January 2025 | 19 January 2025 | Tickets from 128 |
Florence | 2 February 2025 | 7 February 2025 | Tickets from 129 |
Yerevan | 14 December 2024 | 17 December 2024 | Tickets from 132 |
Funchal | 24 March 2025 | 29 March 2025 | Tickets from 133 |
Berlin | 2 December 2024 | 4 December 2024 | Tickets from 135 |
Belgrade | 2 February 2025 | 6 February 2025 | Tickets from 135 |
Zurich | 17 November 2024 | 18 November 2024 | Tickets from 135 |
Frankfurt | 13 December 2024 | 16 December 2024 | Tickets from 138 |
Amsterdam | 7 December 2024 | 10 December 2024 | Tickets from 139 |
Dusseldorf | 3 February 2025 | 9 February 2025 | Tickets from 143 |
Stockholm | 18 February 2025 | 21 February 2025 | Tickets from 145 |
Dublin | 30 April 2025 | 4 May 2025 | Tickets from 147 |
Sofia | 23 November 2024 | 25 November 2024 | Tickets from 148 |
Luxembourg | 22 November 2024 | 25 November 2024 | Tickets from 148 |
Athens | 15 March 2025 | 20 March 2025 | Tickets from 148 |
Oslo | 14 March 2025 | 19 March 2025 | Tickets from 158 |
Chisinau | 9 January 2025 | 12 January 2025 | Tickets from 161 |
Bologna | 4 December 2024 | 7 December 2024 | Tickets from 165 |
Hamburg | 5 May 2025 | 10 May 2025 | Tickets from 166 |
Nice | 10 November 2024 | 13 November 2024 | Tickets from 167 |
Istanbul | 23 May 2025 | 29 May 2025 | Tickets from 172 |
Riga | 19 February 2025 | 25 February 2025 | Tickets from 173 |
Ponta Delgada (Azores) | 12 March 2025 | 17 March 2025 | Tickets from 176 |
Bordeaux | 3 January 2025 | 6 January 2025 | Tickets from 182 |
Naples | 21 November 2024 | 23 November 2024 | Tickets from 187 |
Eindhoven | 13 November 2024 | 16 November 2024 | Tickets from 189 |
Bucharest | 12 November 2024 | 14 November 2024 | Tickets from 192 |
Wroclaw | 19 November 2024 | 21 November 2024 | Tickets from 195 |
Heraklion | 2 March 2025 | 8 March 2025 | Tickets from 195 |
Vilnius | 21 November 2024 | 22 November 2024 | Tickets from 202 |
Tallinn | 23 November 2024 | 28 November 2024 | Tickets from 205 |
Reykjavik | 25 November 2024 | 29 November 2024 | Tickets from 205 |
Sharm el Sheikh | 10 June 2025 | 16 June 2025 | Tickets from 210 |
Munich | 6 December 2024 | 9 December 2024 | Tickets from 210 |
Helsinki | 24 January 2025 | 25 January 2025 | Tickets from 210 |
Podgorica | 18 December 2024 | 22 December 2024 | Tickets from 210 |
Antalya | 4 December 2024 | 7 December 2024 | Tickets from 215 |
Gothenburg | 20 November 2024 | 22 November 2024 | Tickets from 218 |
Kutaisi | 19 November 2024 | 24 November 2024 | Tickets from 225 |
Dubrovnik | 14 March 2025 | 19 March 2025 | Tickets from 226 |
Dortmund | 17 November 2024 | 18 November 2024 | Tickets from 229 |
Olbia | 14 November 2024 | 16 November 2024 | Tickets from 237 |
Larnaca | 14 November 2024 | 18 November 2024 | Tickets from 242 |
Nuremberg | 21 November 2024 | 22 November 2024 | Tickets from 247 |
Agadir | 21 December 2024 | 26 December 2024 | Tickets from 252 |
Baku | 28 November 2024 | 2 December 2024 | Tickets from 255 |
Izmir | 30 December 2024 | 3 January 2025 | Tickets from 256 |
Tbilisi | 24 November 2024 | 28 November 2024 | Tickets from 261 |
Thessaloniki | 23 December 2024 | 26 December 2024 | Tickets from 273 |
Zagreb | 11 March 2025 | 13 March 2025 | Tickets from 276 |
Riyadh | 11 December 2024 | 15 December 2024 | Tickets from 278 |
Abu Dhabi | 20 November 2024 | 24 November 2024 | Tickets from 283 |
Cairo | 15 December 2024 | 21 December 2024 | Tickets from 286 |
Berne | 10 January 2025 | 12 January 2025 | Tickets from 293 |
Dalaman | 18 November 2024 | 22 November 2024 | Tickets from 306 |
Ljubljana | 11 March 2025 | 13 March 2025 | Tickets from 310 |
Dubai | 1 December 2024 | 4 December 2024 | Tickets from 354 |
Hurghada | 3 January 2025 | 8 January 2025 | Tickets from 358 |
Antwerp | 10 January 2025 | 13 January 2025 | Tickets from 359 |
Tromso | 5 December 2024 | 9 December 2024 | Tickets from 364 |
Sharjah | 1 December 2024 | 4 December 2024 | Tickets from 370 |
Gazipasa | 13 November 2024 | 19 November 2024 | Tickets from 382 |
Moscow | 10 December 2024 | 16 December 2024 | Tickets from 387 |