The leading industry association VDVO is the official partner of the MICE event – a wide-range programme of lectures – MICE Hub and MICE Night networking events
Berlin, 22 January 2018 – Creating a festive atmosphere at events, evaluating events and how to manage diverse audiences – these are just some of the topics which the ITB MICE Forum will be examining at this year’s ITB Berlin Convention. The forum targets visitors representing the Meeting, Incentive, Convention and Event industry and will take place on 8 March 2018 in the Convention Hall 7.1a (Room New York 2) from 10.45 a.m. to 2.45 p.m. The Association of Event Organisers (VDVO) is the official partner of the MICE event.
The MICE Forum programme will feature numerous lectures and presentations by experts. Against the backdrop of growth in interactive event formats, Dr. Christina Buttler, director of Business Development Healthcare at MCI Deutschland, will talk about how to manage conservative audiences who are unwilling to participate in such formats. Afterwards, discussion will focus on creating a festive atmosphere at events. The idea is to move away from conventional and rigid concepts. Instead, planners are aiming more for the general effects of informal encounters and a relaxed atmosphere.
In his lecture focusing on ‘Culture’, the cultural marketing expert Hans-Conrad Walter and founder of Causales will highlight the importance of an emotive and spirited attitude. In his view, participants making an active contribution to events are an important factor. Presentations by experts will round off the lecture series, including Prof. Dr. Hans Rück, dean of the Faculty of Tourism and Transport Studies at Hochschule Worms. He will look at in-depth and practical ways to measure an event’s success, something which at present takes place regularly only in one-third of cases.
Representatives of the MICE industry at the ITB Berlin Convention will also have an opportunity to attend networking events. Taking as its slogan ’Meet the MICE Minds’, the VDVO will introduce industry experts and exhibitors at the MICE Hub, a special display area. Located in-between the Business Travel segment and MICE Forum plenum, the MICE Hub is easy to reach for trade visitors.
This year the MICE Night, an exclusive event, will celebrate its debut. Messe Berlin and the VDVO will extend an invitation to come to the International Club Berlin, which is within easy walking distance. There, representatives of the industry can meet others in an informal atmosphere and discuss the day’s topics. Registrations for the event will be accepted at http://itb.vdvo.de. Members of the VDVO can take advantage of preferential access and free admission.
For more information on MICE topics at the ITB Berlin Convention please visit www.itb-convention.com/ITBBerlinConvention/Segments/MICE/.
Cheap Flights to Berlin
Origin | Departure at | Return at | Find tickets |
---|---|---|---|
Budapest | 1 April 2025 | 3 April 2025 | Tickets from 46 |
Barcelona | 27 May 2025 | 31 May 2025 | Tickets from 61 |
Milan | 25 June 2025 | 26 June 2025 | Tickets from 68 |
Frankfurt | 1 November 2025 | 5 November 2025 | Tickets from 69 |
Paris | 26 September 2025 | 28 September 2025 | Tickets from 72 |
Vilnius | 7 May 2025 | 8 May 2025 | Tickets from 72 |
Tallinn | 4 April 2025 | 9 April 2025 | Tickets from 79 |
Copenhagen | 22 April 2025 | 24 April 2025 | Tickets from 81 |
Tirana | 7 May 2025 | 13 May 2025 | Tickets from 88 |
Zurich | 1 April 2025 | 3 April 2025 | Tickets from 90 |
Thessaloniki | 30 May 2025 | 2 June 2025 | Tickets from 91 |
Split | 4 April 2025 | 6 April 2025 | Tickets from 96 |
London | 8 May 2025 | 11 May 2025 | Tickets from 98 |
Nice | 4 April 2025 | 6 April 2025 | Tickets from 107 |
Belgrade | 12 June 2025 | 15 June 2025 | Tickets from 107 |
Oslo | 27 May 2025 | 30 May 2025 | Tickets from 111 |
Stockholm | 13 April 2025 | 15 April 2025 | Tickets from 120 |
Venice | 23 May 2025 | 25 May 2025 | Tickets from 120 |
Geneva | 3 April 2025 | 7 April 2025 | Tickets from 120 |
Rome | 7 June 2025 | 11 June 2025 | Tickets from 122 |
Riga | 29 May 2025 | 4 June 2025 | Tickets from 125 |
Rhodes | 23 May 2025 | 28 May 2025 | Tickets from 125 |
Malaga | 13 June 2025 | 17 June 2025 | Tickets from 126 |
Valencia | 18 June 2025 | 21 June 2025 | Tickets from 129 |
Bucharest | 7 May 2025 | 11 May 2025 | Tickets from 130 |
Sofia | 22 May 2025 | 25 May 2025 | Tickets from 131 |
Vienna | 8 May 2025 | 13 May 2025 | Tickets from 134 |
Amsterdam | 25 May 2025 | 27 May 2025 | Tickets from 135 |
Birmingham | 28 April 2025 | 1 May 2025 | Tickets from 135 |
Alicante | 4 April 2025 | 6 April 2025 | Tickets from 137 |
Istanbul | 18 April 2025 | 24 April 2025 | Tickets from 137 |
Cologne | 21 May 2025 | 22 May 2025 | Tickets from 139 |
Munich | 11 April 2025 | 14 April 2025 | Tickets from 141 |
Lisbon | 7 May 2025 | 13 May 2025 | Tickets from 141 |
Basel, Switzerland/Mulhouse | 30 April 2025 | 5 May 2025 | Tickets from 142 |
Brussels | 5 September 2025 | 8 September 2025 | Tickets from 144 |
Helsinki | 28 April 2025 | 2 May 2025 | Tickets from 145 |
Stuttgart | 1 August 2025 | 4 August 2025 | Tickets from 152 |
Chisinau | 22 May 2025 | 26 May 2025 | Tickets from 153 |
Larnaca | 7 May 2025 | 11 May 2025 | Tickets from 154 |
Athens | 9 June 2025 | 11 June 2025 | Tickets from 156 |
Salzburg | 28 April 2025 | 30 April 2025 | Tickets from 159 |
Lyon | 5 May 2025 | 8 May 2025 | Tickets from 161 |
Porto | 4 July 2025 | 6 July 2025 | Tickets from 161 |
Stavanger | 14 May 2025 | 17 May 2025 | Tickets from 163 |
Warsaw | 31 March 2025 | 3 April 2025 | Tickets from 163 |
Paphos | 13 May 2025 | 16 May 2025 | Tickets from 164 |
Faro | 17 May 2025 | 18 May 2025 | Tickets from 165 |
Bourgas | 26 June 2025 | 29 June 2025 | Tickets from 165 |
Genoa | 5 May 2025 | 6 May 2025 | Tickets from 166 |
Madrid | 29 May 2025 | 1 June 2025 | Tickets from 167 |
Antalya | 6 May 2025 | 11 May 2025 | Tickets from 167 |
Marseille | 2 May 2025 | 5 May 2025 | Tickets from 167 |
Kutaisi | 1 April 2025 | 6 April 2025 | Tickets from 169 |
Oradea | 9 May 2025 | 14 May 2025 | Tickets from 180 |
Dusseldorf | 14 April 2025 | 16 April 2025 | Tickets from 182 |
Gdansk | 14 May 2025 | 17 May 2025 | Tickets from 190 |
Podgorica | 4 April 2025 | 6 April 2025 | Tickets from 191 |
Pisa | 4 April 2025 | 8 April 2025 | Tickets from 192 |
Bari | 20 July 2025 | 23 July 2025 | Tickets from 196 |
Luxembourg | 29 May 2025 | 2 June 2025 | Tickets from 197 |
Iasi | 5 May 2025 | 11 May 2025 | Tickets from 201 |
Yerevan | 15 May 2025 | 18 May 2025 | Tickets from 209 |
Tivat | 17 April 2025 | 21 April 2025 | Tickets from 209 |
Dublin | 18 April 2025 | 21 April 2025 | Tickets from 212 |
Parma | 17 May 2025 | 20 May 2025 | Tickets from 229 |
Izmir | 2 April 2025 | 5 April 2025 | Tickets from 234 |
Graz | 7 May 2025 | 10 May 2025 | Tickets from 237 |
Tbilisi | 17 April 2025 | 20 April 2025 | Tickets from 239 |
Zagreb | 1 November 2025 | 5 November 2025 | Tickets from 243 |
Krakow | 5 April 2025 | 7 April 2025 | Tickets from 244 |
Varna | 12 April 2025 | 14 April 2025 | Tickets from 247 |
Trondheim | 7 July 2025 | 12 July 2025 | Tickets from 252 |
Aalborg | 22 April 2025 | 24 April 2025 | Tickets from 255 |
Dalaman | 3 July 2025 | 4 July 2025 | Tickets from 257 |
Kaunas | 17 May 2025 | 18 May 2025 | Tickets from 267 |
Eindhoven | 18 April 2025 | 21 April 2025 | Tickets from 267 |
Baku | 15 April 2025 | 20 April 2025 | Tickets from 271 |
Kayseri | 28 April 2025 | 2 May 2025 | Tickets from 273 |
Pescara | 5 April 2025 | 7 April 2025 | Tickets from 276 |
Tenerife | 10 April 2025 | 16 April 2025 | Tickets from 284 |
Aarhus | 22 April 2025 | 24 April 2025 | Tickets from 289 |
Leipzig/Halle | 6 June 2025 | 8 June 2025 | Tickets from 310 |
Antwerp | 11 June 2025 | 15 June 2025 | Tickets from 327 |
Ankara | 30 March 2025 | 5 April 2025 | Tickets from 330 |
Moscow | 19 April 2025 | 20 April 2025 | Tickets from 331 |
Ercan | 30 March 2025 | 5 April 2025 | Tickets from 333 |
Mineralnye Vody | 31 March 2025 | 6 April 2025 | Tickets from 351 |
Saint Petersburg | 9 April 2025 | 13 April 2025 | Tickets from 354 |
Dubai | 30 September 2025 | 4 October 2025 | Tickets from 362 |
Sharjah | 30 September 2025 | 4 October 2025 | Tickets from 362 |
Adler/Sochi | 2 April 2025 | 7 April 2025 | Tickets from 363 |
Bishkek | 18 May 2025 | 21 May 2025 | Tickets from 364 |
Ancona | 10 July 2025 | 11 July 2025 | Tickets from 373 |
Dubrovnik | 5 April 2025 | 11 April 2025 | Tickets from 406 |
Dresden | 6 April 2025 | 11 April 2025 | Tickets from 424 |
Batumi | 11 July 2025 | 13 July 2025 | Tickets from 429 |
Almaty | 24 May 2025 | 26 May 2025 | Tickets from 439 |
Riyadh | 11 April 2025 | 12 April 2025 | Tickets from 440 |
Kazan | 24 April 2025 | 28 April 2025 | Tickets from 453 |