Taking creativity & innovation to new heights at IMEX in Frankfurt

Share this
Sky Labs at IMEX – Taking event planning to new heights ​​​​​​​

A frequent challenge in the meeting and event industry is how to source fresh and creative ideas. One solution is to step out of your comfort zone and that’s exactly what planners at IMEX in Frankfurt, taking place 15 – 17 May, were able to do.

As part of a new partnership between C2 International and the IMEX Group, C2 brought their innovative Learning Labs to the show – the first time they have appeared in Europe.

The Learning Labs, located in the show’s dedicated learning zone, are part of C2’s mission to innovate and offer fresh perspectives for face to face events.

At the Sky Lab, planners could take part in a brain storm in mid-air, focusing on creativity, innovation and delegate engagement. These sessions were a hit with many seeing how the Sky Lab could offer a fresh experience for their clients, as Kate Neville from The Boston Consulting Group explains: “Innovation and disruption are exactly what we seek to bring to our clients. The Sky Labs really awakens your senses and is a great way to give delegates a fresh experience – it certainly beats a PowerPoint!”

At C2’s In the Dark Lab, planners were plunged into darkness, enabling them to fine tune their focus and discuss current trends – this proved very popular with many sessions fully booked.

Giant Dundu puppets, which roamed the area meeting delegates, a giant floor piano, caricaturists from Company Comics and Musicworks musicians were some of the fun, experiential ideas planners could discover in the new Live Zone.

Mister Piano (and his giant piano) was a wonderful musical accompaniment to the busy, buzzy Live Zone area as Natalia Voskanyants from Liberty International Tourism Group in Russia explains: “Having played the giant piano I can see how this would be a good fit for some of my events – I run many team building events and this is a good way to get participants working together and having fun”. Melissa Lim from MCI Group Asia adds: “This could be a great ice breaker to begin a conference or incentive. The giant piano – and many of the innovations here today – are really innovative and engaging.”

The ZEUS Co-Working Campus, in cooperation with Design Offices, created a meeting and lecture area with a packed programme of sessions on digital trends and developments in the MICE industry, the workplace needs of generations Y and Z, current and future technology challenges in the areas of technology and diversity and gender equality.

Innovation and creativity are the focus of many education sessions taking place in the Inspiration Hub. The three Cs – communication, creativity and collaboration – were explored by experiential music agency, Song Division.

Applying creative thinking to creating a legacy was explored in ‘Redefining leadership success with an innovation mindset.’ Planners learnt from practical group exercises how to channel a positive and open mindset and put the focus on collaboration not competition – “we need to value team effort not just the individual’’ explained the speaker Aurélie Ferron from Sustained Impact. She added: “Innovation doesn’t mean starting from scratch’’ and urged planners to gather the views of others and build on existing ideas.”

Carina Bauer, CEO of the IMEX Group, explains: “We know that fresh ideas rarely appear from thin air – the right conditions needs to be created for inspiration to strike. Whether it’s being elevated into mid-air, plunged into darkness or playing a giant piano, we hope that planners will come away with creative tools to apply to their own events at the same time as having a little fun!”

READ ALSO  The 15th Amorgos International Film Festival Concludes with Great Success

Cheap Flights to Frankfurt

OriginDeparture atReturn atFind tickets
Barcelona18 January 202520 January 2025Tickets from 36
Milan17 January 202520 January 2025Tickets from 37
Zagreb18 January 202520 January 2025Tickets from 51
Alicante18 January 202521 January 2025Tickets from 84
Rome17 January 202522 January 2025Tickets from 92
Istanbul1 March 20257 March 2025Tickets from 112
Valencia19 January 202520 January 2025Tickets from 112
Kutaisi6 December 20249 December 2024Tickets from 118
Venice6 December 20249 December 2024Tickets from 118
Sofia4 December 20248 December 2024Tickets from 122
Porto30 December 20243 January 2025Tickets from 126
Belgrade10 February 202512 February 2025Tickets from 136
Vilnius13 December 202417 December 2024Tickets from 147
Riga16 January 202520 January 2025Tickets from 147
Brussels6 December 20249 December 2024Tickets from 148
Madrid17 February 202521 February 2025Tickets from 148
Warsaw16 January 202519 January 2025Tickets from 153
Gdansk19 January 202525 January 2025Tickets from 154
Chisinau28 February 20253 March 2025Tickets from 156
Podgorica17 January 202521 January 2025Tickets from 157
Budapest18 January 202519 January 2025Tickets from 159
Athens25 November 202426 November 2024Tickets from 160
Antalya22 January 202526 January 2025Tickets from 160
Stockholm12 January 202515 January 2025Tickets from 161
Tallinn18 January 202522 January 2025Tickets from 163
Paris7 March 202512 March 2025Tickets from 165
Helsinki8 January 202512 January 2025Tickets from 165
Larnaca18 January 202520 January 2025Tickets from 169
Thessaloniki14 July 202516 July 2025Tickets from 170
Izmir30 April 20255 May 2025Tickets from 171
Stuttgart13 December 202415 December 2024Tickets from 171
Trieste8 May 202511 May 2025Tickets from 172
Malaga26 February 202527 February 2025Tickets from 172
Wroclaw24 December 202427 December 2024Tickets from 173
Krakow26 July 202528 July 2025Tickets from 173
Bilbao20 January 202521 January 2025Tickets from 177
Dublin6 December 202410 December 2024Tickets from 180
Bologna1 December 20245 December 2024Tickets from 180
Lyon9 December 202412 December 2024Tickets from 183
Munich14 July 202516 July 2025Tickets from 183
Berlin10 February 202513 February 2025Tickets from 184
Nice24 November 202430 November 2024Tickets from 191
Lisbon25 November 202428 November 2024Tickets from 194
Geneva17 January 202520 January 2025Tickets from 194
Prague17 December 202418 December 2024Tickets from 194
Yerevan4 December 20248 December 2024Tickets from 196
Ljubljana17 January 202519 January 2025Tickets from 198
Vienna29 November 202430 November 2024Tickets from 203
Poznan13 February 202514 February 2025Tickets from 206
Bordeaux9 December 202410 December 2024Tickets from 214
Hamburg16 December 202420 December 2024Tickets from 225
Stavanger30 November 20242 December 2024Tickets from 226
Gazipasa22 November 202426 November 2024Tickets from 231
Tbilisi30 January 20254 February 2025Tickets from 235
Casablanca3 December 20245 December 2024Tickets from 236
Florence16 December 202418 December 2024Tickets from 259
Amsterdam26 November 202430 November 2024Tickets from 261
Abu Dhabi30 January 20252 February 2025Tickets from 266
Baku23 November 202427 November 2024Tickets from 268
Iasi29 December 202430 December 2024Tickets from 280
Tivat3 December 20245 December 2024Tickets from 283
Bourgas3 December 20248 December 2024Tickets from 291
Cairo5 December 20247 December 2024Tickets from 294
Adler/Sochi22 November 202424 November 2024Tickets from 300
Katowice15 April 202516 April 2025Tickets from 307
Volgograd27 November 20242 December 2024Tickets from 319
Dubai19 February 202523 February 2025Tickets from 322
Marseille29 December 20243 January 2025Tickets from 329
Antwerp6 December 20249 December 2024Tickets from 331
Moscow19 December 202422 December 2024Tickets from 346
Mineralnye Vody28 November 202430 November 2024Tickets from 358
Sharjah19 February 202523 February 2025Tickets from 370
Stavropol14 December 202415 December 2024Tickets from 389
Astana28 November 20244 December 2024Tickets from 397
Tenerife5 January 20259 January 2025Tickets from 405
Almaty15 March 202520 March 2025Tickets from 408
Saint Petersburg11 March 202516 March 2025Tickets from 413
Kazan13 June 202519 June 2025Tickets from 419
Chelyabinsk4 December 20248 December 2024Tickets from 442
Samarkand9 December 202415 December 2024Tickets from 465
Bratislava22 November 202425 November 2024Tickets from 468
Saratov25 November 202430 November 2024Tickets from 475
Samara2 December 20248 December 2024Tickets from 475
Tashkent30 January 20254 February 2025Tickets from 484
Varna17 December 202418 December 2024Tickets from 487
Perm28 November 20241 December 2024Tickets from 490
Yekaterinburg4 December 202410 December 2024Tickets from 502
Tyumen25 November 202430 November 2024Tickets from 521
Naberezhnye Chelny26 November 202428 November 2024Tickets from 544
Minsk28 November 20243 December 2024Tickets from 546
Kaluga8 December 20249 December 2024Tickets from 546
Ufa1 February 20255 February 2025Tickets from 549
Omsk4 December 20246 December 2024Tickets from 554
Arkhangelsk19 January 202520 January 2025Tickets from 554
Novosibirsk16 December 202422 December 2024Tickets from 590
Tomsk17 January 202521 January 2025Tickets from 600
Krasnojarsk26 November 202430 November 2024Tickets from 607
Cheboksary17 December 202419 December 2024Tickets from 625
Dallas10 March 202516 March 2025Tickets from 626
Uralsk23 January 202529 January 2025Tickets from 630
READ ALSO  Direct Air Canada flight between Ottawa and London Heathrow returns in March 2025

How useful was this post?

Click on a star to rate it!

Average rating 0 / 5. Vote count: 0

No votes so far! Be the first to rate this post.

Author: Editor