Taking creativity & innovation to new heights at IMEX in Frankfurt

Share this
Sky Labs at IMEX – Taking event planning to new heights ​​​​​​​

A frequent challenge in the meeting and event industry is how to source fresh and creative ideas. One solution is to step out of your comfort zone and that’s exactly what planners at IMEX in Frankfurt, taking place 15 – 17 May, were able to do.

As part of a new partnership between C2 International and the IMEX Group, C2 brought their innovative Learning Labs to the show – the first time they have appeared in Europe.

The Learning Labs, located in the show’s dedicated learning zone, are part of C2’s mission to innovate and offer fresh perspectives for face to face events.

At the Sky Lab, planners could take part in a brain storm in mid-air, focusing on creativity, innovation and delegate engagement. These sessions were a hit with many seeing how the Sky Lab could offer a fresh experience for their clients, as Kate Neville from The Boston Consulting Group explains: “Innovation and disruption are exactly what we seek to bring to our clients. The Sky Labs really awakens your senses and is a great way to give delegates a fresh experience – it certainly beats a PowerPoint!”

At C2’s In the Dark Lab, planners were plunged into darkness, enabling them to fine tune their focus and discuss current trends – this proved very popular with many sessions fully booked.

Giant Dundu puppets, which roamed the area meeting delegates, a giant floor piano, caricaturists from Company Comics and Musicworks musicians were some of the fun, experiential ideas planners could discover in the new Live Zone.

Mister Piano (and his giant piano) was a wonderful musical accompaniment to the busy, buzzy Live Zone area as Natalia Voskanyants from Liberty International Tourism Group in Russia explains: “Having played the giant piano I can see how this would be a good fit for some of my events – I run many team building events and this is a good way to get participants working together and having fun”. Melissa Lim from MCI Group Asia adds: “This could be a great ice breaker to begin a conference or incentive. The giant piano – and many of the innovations here today – are really innovative and engaging.”

The ZEUS Co-Working Campus, in cooperation with Design Offices, created a meeting and lecture area with a packed programme of sessions on digital trends and developments in the MICE industry, the workplace needs of generations Y and Z, current and future technology challenges in the areas of technology and diversity and gender equality.

Innovation and creativity are the focus of many education sessions taking place in the Inspiration Hub. The three Cs – communication, creativity and collaboration – were explored by experiential music agency, Song Division.

Applying creative thinking to creating a legacy was explored in ‘Redefining leadership success with an innovation mindset.’ Planners learnt from practical group exercises how to channel a positive and open mindset and put the focus on collaboration not competition – “we need to value team effort not just the individual’’ explained the speaker Aurélie Ferron from Sustained Impact. She added: “Innovation doesn’t mean starting from scratch’’ and urged planners to gather the views of others and build on existing ideas.”

Carina Bauer, CEO of the IMEX Group, explains: “We know that fresh ideas rarely appear from thin air – the right conditions needs to be created for inspiration to strike. Whether it’s being elevated into mid-air, plunged into darkness or playing a giant piano, we hope that planners will come away with creative tools to apply to their own events at the same time as having a little fun!”

Cheap Flights to Frankfurt

OriginDeparture atReturn atFind tickets
Venice1 April 20253 April 2025Tickets from 34
Malaga8 May 202511 May 2025Tickets from 85
London29 June 20254 July 2025Tickets from 86
Rome7 May 202513 May 2025Tickets from 89
Varna5 May 20259 May 2025Tickets from 100
Milan2 April 20256 April 2025Tickets from 104
Paris12 May 202515 May 2025Tickets from 115
Sofia1 April 20253 April 2025Tickets from 121
Istanbul19 May 202520 May 2025Tickets from 125
Antalya16 April 202522 April 2025Tickets from 134
Barcelona1 April 20255 April 2025Tickets from 139
Vilnius13 June 202515 June 2025Tickets from 146
Riga13 June 202515 June 2025Tickets from 151
Bari2 May 20254 May 2025Tickets from 153
Tallinn8 May 202512 May 2025Tickets from 165
Vienna9 May 202511 May 2025Tickets from 167
Belgrade5 June 202510 June 2025Tickets from 169
Alicante9 April 202510 April 2025Tickets from 173
Warsaw3 April 20254 April 2025Tickets from 176
Madrid4 November 20259 November 2025Tickets from 178
Bucharest5 May 20259 May 2025Tickets from 179
Budapest14 April 202517 April 2025Tickets from 183
Pisa1 July 20254 July 2025Tickets from 183
Tenerife1 April 20253 April 2025Tickets from 184
Valencia2 April 20254 April 2025Tickets from 188
Zagreb1 November 20255 November 2025Tickets from 189
Kutaisi14 April 202518 April 2025Tickets from 193
Alghero16 July 202520 July 2025Tickets from 195
Geneva25 April 202527 April 2025Tickets from 196
Marseille4 April 20257 April 2025Tickets from 196
Stuttgart4 April 20256 April 2025Tickets from 201
Dublin18 April 202520 April 2025Tickets from 203
Thessaloniki26 May 202528 May 2025Tickets from 208
Chisinau16 April 202522 April 2025Tickets from 218
Podgorica2 April 20257 April 2025Tickets from 220
Olbia16 July 202520 July 2025Tickets from 220
Pescara22 April 202523 April 2025Tickets from 229
Athens4 August 202510 August 2025Tickets from 234
Girona18 April 202520 April 2025Tickets from 235
Porto19 April 202525 April 2025Tickets from 239
Oslo26 July 202531 July 2025Tickets from 240
Gdansk12 April 202513 April 2025Tickets from 241
Larnaca15 May 202521 May 2025Tickets from 243
Nice4 April 20257 April 2025Tickets from 244
Zurich1 May 20254 May 2025Tickets from 248
Prague14 April 202518 April 2025Tickets from 251
Helsinki5 April 20257 April 2025Tickets from 261
Las Palmas4 April 20258 April 2025Tickets from 267
Stockholm1 May 20254 May 2025Tickets from 269
Amsterdam12 April 202514 April 2025Tickets from 279
Gazipasa8 June 202514 June 2025Tickets from 282
Tbilisi9 May 202515 May 2025Tickets from 289
Yerevan10 June 202515 June 2025Tickets from 293
Bordeaux11 April 202514 April 2025Tickets from 298
Iasi7 April 20259 April 2025Tickets from 298
Naples31 May 20252 June 2025Tickets from 315
Bourgas16 June 202520 June 2025Tickets from 320
Moscow31 March 20252 April 2025Tickets from 331
Baku22 May 202526 May 2025Tickets from 337
Innsbruck17 April 202522 April 2025Tickets from 341
Bishkek14 May 202520 May 2025Tickets from 349
Eindhoven12 April 202514 April 2025Tickets from 350
Sharjah30 September 20254 October 2025Tickets from 359
Dubai30 September 20254 October 2025Tickets from 363
Aalesund7 April 202510 April 2025Tickets from 365
Adler/Sochi1 April 20253 April 2025Tickets from 375
Astana30 April 20254 May 2025Tickets from 392
Bergen17 April 202520 April 2025Tickets from 394
Mineralnye Vody24 May 202526 May 2025Tickets from 402
Lisbon8 April 202511 April 2025Tickets from 408
Makhachkala22 May 202525 May 2025Tickets from 414
Saint Petersburg17 May 202522 May 2025Tickets from 424
Cologne5 April 20257 April 2025Tickets from 424
Milos2 April 20253 April 2025Tickets from 427
Trondheim26 July 202531 July 2025Tickets from 438
Almaty15 May 202521 May 2025Tickets from 456
Riyadh11 April 202512 April 2025Tickets from 469
Uralsk13 June 202519 June 2025Tickets from 492
Kazan13 May 202519 May 2025Tickets from 492
Joensuu4 June 20257 June 2025Tickets from 494
Chania21 April 202525 April 2025Tickets from 531
Seoul12 July 202518 July 2025Tickets from 532
Tashkent7 May 202510 May 2025Tickets from 548
Yekaterinburg30 March 20252 April 2025Tickets from 572
Novosibirsk11 May 202513 May 2025Tickets from 582
Ulaanbaatar16 September 202517 September 2025Tickets from 596
Volgograd5 April 202510 April 2025Tickets from 613
Chelyabinsk5 May 20256 May 2025Tickets from 615
Minsk15 May 202517 May 2025Tickets from 618
Dushanbe2 May 20258 May 2025Tickets from 630
Bangkok16 September 202519 September 2025Tickets from 661
Naberezhnye Chelny4 May 20255 May 2025Tickets from 712
Omsk18 April 202524 April 2025Tickets from 715
Krasnojarsk1 April 20254 April 2025Tickets from 722
Samara4 June 20258 June 2025Tickets from 736
Tyumen31 March 20256 April 2025Tickets from 737
Magnitogorsk11 May 202512 May 2025Tickets from 738
Perm1 September 20257 September 2025Tickets from 757
Kurgan8 April 202510 April 2025Tickets from 771
Ufa20 October 202526 October 2025Tickets from 793

How useful was this post?

Click on a star to rate it!

Average rating 0 / 5. Vote count: 0

No votes so far! Be the first to rate this post.

Author: Editor